Welcome to the WaterRemarks blog…
Brought to you by Watermark Consulting, the WaterRemarks Blog is a forum for sharing news and views on customer experience management.Categories
Customer Experience Archive
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The Watermark Consulting 2013 Customer Experience ROI Study
Posted on April 2, 2013 | 3 CommentsA groundbreaking study highlights the benefits of customer experience excellence. -
Finally! An Airline Brings Some Humanity To Air Travel
Posted on March 22, 2013 | 1 CommentEarlier this month, a major U.S. airline did the unthinkable – it actually showed some heart. -
You Can’t Advertise Your Way to a Great Customer Experience
Posted on February 20, 2013 | 4 CommentsA story about where customer loyalties are really won and lost... -
The Best Customer Service Story of 2013
Posted on January 16, 2013 | 1 CommentLEGO understands the building blocks of customer loyalty... -
How To Avoid Customer Revolts
Posted on June 15, 2012 | No CommentsHow do you make sure you stay on your customers' "good side?" -
Why Customer “Relationships” Are Overrated
Posted on June 15, 2012 | No CommentsThink you’re in a relationship business? Think again… -
An Airline Gets On Board With Simplicity
Posted on May 17, 2012 | 1 CommentCreating a better air travel experience, one boarding pass at a time. -
Customer Segmentation Comes to… the ER?
Posted on April 13, 2012 | No CommentsA new breed of ER caters to the elderly patient. -
The ROI of a Great Customer Experience
Posted on February 1, 2012 | 16 CommentsSee the results of Watermark Consulting's latest analysis of customer experience and stock performance. -
‘Twas The Night Before Earnings Release
Posted on December 19, 2011 | 10 CommentsWhat would Santa say to all those companies that are naughty to their customers?