Welcome to the WaterRemarks blog…
Brought to you by Watermark Consulting, the WaterRemarks Blog is a forum for sharing news and views on customer experience management.Categories
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An Airline Gets On Board With Simplicity
Posted on May 17, 2012 | 1 CommentCreating a better air travel experience, one boarding pass at a time. -
Customer Segmentation Comes to… the ER?
Posted on April 13, 2012 | No CommentsA new breed of ER caters to the elderly patient. -
Perhaps The Worst HR Idea Ever: Employee Term Limits
Posted on February 17, 2012 | No CommentsAnother entry in the manager’s guide of “How Exactly Not To Do Things.” -
The ROI of a Great Customer Experience
Posted on February 1, 2012 | 16 CommentsSee the results of Watermark Consulting's latest analysis of customer experience and stock performance. -
The #1 Risk Facing Businesses Today
Posted on January 17, 2012 | No CommentsThe biggest risk facing businesses today is also one of the most manageable. -
‘Twas The Night Before Earnings Release
Posted on December 19, 2011 | 10 CommentsWhat would Santa say to all those companies that are naughty to their customers? -
How Businesses Can Keep Occupiers At Bay
Posted on December 14, 2011 | No CommentsOccupy Wall Street seems to have overlooked some prominent members of the so-called 1%. -
Sticker Shock: Customer Experience Customization Gone Wrong
Posted on December 7, 2011 | No CommentsWhen it comes to personalizing the customer experience, it’s better to be generic than clumsy. -
Why Your Net Promoter Program Is Failing
Posted on November 22, 2011 | No CommentsHas the Ultimate Question turned into the Ultimate Letdown for you? -
The Top Ten Ways To Spook Your Customers
Posted on October 28, 2011 | 1 CommentWhat are you afraid of this Halloween? That your customers might disappear like ghosts?